Last Thursday morning, as I was browsing headlines on The New York Times , I saw an article entitled, “Which Start-Up Could Be the Next Big Thing?” That’s a serious newspaper and an exciting topic. Coffee in my left hand, mouse in my right, I clicked on through.
Slipping a tight blazer over his tee-shirt, the entrepreneur bounded onto the stage. He glowed with confidence as he presented the vision for “Qwiki,” his technology start-up: Qwiki would automatically create short videos on search terms like Albert Einstein orLady Gaga.