Noble Mobile

Noble Mobile pays you to use your phone less often.

Unlike traditional cellular carriers that profit when customers use more data, this startup flips the equation. It offers a flat monthly plan — around $50 for unlimited talk, text, and data — but then rewards users for using less.

If a customer keeps their monthly usage below a certain threshold, they receive cash back. These funds can be withdrawn, applied to future bills, or even held and grown at more than five-percent annual interest.

This approach is designed to tackle two problems at once: high costs of cell-phone bills and excessive screen time.

Noble positions itself as a “human-centered” carrier, one that encourages users to spend less time on their phones while saving money in the process.

The company is a mobile virtual network operator (MVNO). It doesn’t build its own cell towers, but instead leases access to existing infrastructure to deliver wireless service directly to consumers.

In 2024, Americans spent roughly $166 billion on mobile-phone plans, making wireless service one of the largest recurring household expenses in the country. Simply put, this is a big market.

Noble has raised more than ten million dollars to date. Notable investors include venture-capital firm Corazon Capital, prominent business professor Scott Galloway, and Jim McKelvey, co-founder of Square (now Block (NYSE: XYZ), a forty-two-billion-dollar financial-services company).

Noble launched its service nationwide in September 2025 and has licensed hundreds of millions of dollars of data from carrier T-Mobile in order to offer premium 5G to Noble users.

Team Background

Andrew Yang - Co-Founder & CEO

Andrew is a serial entrepreneur who ran for President of the United States in 2020.

In addition to his role with Noble, he is Founder of Venture for America, a non-profit that provides fellowship programs to college graduates seeking to work for startups in emerging U.S. cities. Previously, he was CEO of Manhattan Prep, a test-preparation company that was acquired by Kaplan in 2009.

Earlier in his career, Andrew was Vice President of MMF Systems, a healthcare-software startup, and Crisp Wireless, a mobile-software platform provider for content publishers. Notable clients included Sony and Time, Inc.

He began his career in the legal industry, serving as an associate at Davis Polk & Wardwell, a global law firm. He earned a Bachelor’s degree in Economics from Brown and a Law degree from Columbia.

Zach Graumann - Co-Founder & President

Zach was Andrew Yang’s campaign manager for his 2020 Presidential run.

In addition to his role with Noble, Zach is Founder & CEO of Longshot Strategies, a marketing and advisory firm for startups and political candidates. He’s also co-founder of SuitUp, an education company that brings companies into classrooms to increase career awareness.

Previously, he spent more than seven years with UBS Wealth Management, a financial-services company, serving as a strategic analyst and later Director of Client Philanthropy Solutions. Before that, he worked in management with Hillstone Restaurant Group.

Zach earned a degree in Public Policy from Duke University.

Ethan Dunn - Co-Founder & COO

Prior to starting Noble, Ethan worked with Andrew and Zach on Andrew’s Presidential campaign. Before that, he was Foundation Director with Humanity Forward, an organization that distributed more than ten million dollars to Americans in need during COVID.

Earlier in his career, he was a business analyst, product manager, and manager of corporate strategy for Capital One, a financial-services company. He earned a Bachelor’s degree in Statistics from Duke University.

Co-Investors

Corazon Capital

Corazon Capital was founded in January 2014 by serial entrepreneur, Sam Yagan. Previously, Sam co-founded and grew SparkNotes (sold to Barnes & Noble), eDonkey (shut down along with Napster) and OkCupid, one of the world's most successful online dating companies (sold to Match.com). Yagan was appointed CEO of ShopRunner in July 2016. He also serves as the Vice-Chairman of Match Group, a position he assumed after serving as the company’s Chief Executive Officer and leading it through a period of explosive growth that culminated in its IPO.